Lures

By integrating Shimano's market leading Flash Boost technology, the Sephia Flash Boost Egi range features an internal panel which shimmers continuo...

Daiwa Japans Number one premium squid jig range is now available in Australia. The new Emeraldas Nude models are truly unique and feature many desi...

Daiwa kohga has a Polished Ceramic Tube, extremely smooth surface to dissipate heat, protecting the trace as the lure slides. The Hydrodynamic keel...

The Berkley Powerbait Giant Ripple Shad features a sleek profile complete with extremely life-like details, including 3D eyes and natural transluce...

INTRODUCING the new Berkley Powerbait Gotam Shad. Its translucency, married with the inner mylar foil give it the appearance of a real live baitfis...

Spot On Xtreme Squid Jig 3.5"

Daiwa Japans Number one premium squid jig range is now available in Australia. The new Emeraldas Nude models are truly unique and feature many desi...

The incredible success of the Squidgy Slick Rig range even took us by surprise, and we knew it was a great lure when we launched it! Turns out angl...

GET ON THE BITE! Bite Science launches with eight iconic tail shapes and a range of jig heads to match. The tail shapes and their colours were de...

Outstanding casting distance and slow fall will change the world of squid fishing. Shallow type EGI squid lure with a slow sinking speed are ef...

Jarvis Walker Popper Lure Packs for 2016/17 are an easy all-round addition to all Aussie tackle boxes. Great anglers of the past, present and even ...

Spot On Xtreme Squid Jig 3.0"

SQUID: LIVE BAIT OR TASTY MEAL! Jarvis Walker has a massive range of squid jigs in size 2.5, 3.0, 3.5 and 4, and all at great prices. The Intruder ...

Looking for a realistic shrimp/prawn imitation scented fishing lure? Jarvis Walker has the answer. The next generation of Jarvis Walker Scented Shr...

The Gulp! Scent Advantage 50,000 taste tests. 2,000 scent and flavour combinations. 20 years of continuous research and development into fish feedi...

NEW BITE SCIENCE SLAYER SQUID JIGS - NEW - FOR EVERY 6 JIGS RECEIVE A BONUS TACKLE CASE! Premium Quality for Superior Squid Fishing Discover the Bi...

We know how much Berkley fans love our traditional Gulp! colours so we added some favourites to the Shimma Fork lineup as well as some new super cl...

You asked for it and the team at Berkley® have delivered! The all new Shimma Shrimp Weedless. Available in three sizes - 100, 120 and 150mm to suit...

Berkley Shimma Vector Vibe is designed to have maximum vibrating action when retrieved and a seductive shimmy as it sinks. The Berkley Vector Vibe ...